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<image:title>Customer persona and empathy map developed for Nöz’s target customer, Mary the Mom.</image:title>
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<image:title>Nöz Shopify About page showing brand messaging, photography and website design.</image:title>
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<image:title>SEO keyword research used to optimize the Nöz Shopify website.</image:title>
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<image:title>Nöz call-to-action A/B test comparing two homepage button variations.</image:title>
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<image:title>Nöz Shopify homepage featuring sustainable sunscreen products and brand messaging.</image:title>
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<loc>https://www.katlynevans.com/portfolio-collections/portfolio/creative-campaign-design</loc>
<lastmod>2026-10-21</lastmod>
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<image:title>Images courtesy of My-Kim Collection</image:title>
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Inside My-Kim Collection during in-store campaign research.</image:title>
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<loc>https://www.katlynevans.com/portfolio-collections/portfolio/integrated-pr-campaign-launch</loc>
<lastmod>2026-10-21</lastmod>
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<loc>https://www.katlynevans.com/portfolio-collections/portfolio/social-media-digital-content</loc>
<lastmod>2026-10-21</lastmod>
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<loc>https://www.katlynevans.com/portfolio-collections/portfolio/e-commerce-marketing-initiative</loc>
<lastmod>2026-10-21</lastmod>
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